Hi Everyone-
Was wondering if anyone has set up social media access for individual employees, for example- Outside sales/Business Development officers- so they can run their own social media Facebook, Instagram, and Twitter pages?
I have an employee who would like to have his own social media presence as his position at WCCU, separate from the regular WCCU sites. He feels it is an opportunity to network with businesses directly as his role at our credit union.
I am not opposed to this and logistically I think it could be set up as a separate Credit Union business page with marketing being Admin as well. However, there are concerns with Reputation and Brand risk that I also can see.
Is anyone else doing this and is it worth pursuing- how did it affect your department (need to monitor multiple sites – provide materials etc)?
Any input would be appreciated.
Thanks,
Meg
Meg Sisco
Vice President of Marketing
401-596-7000 Ext. 2117 | Direct: 401-637-4417 | Fax: 401-792-4624
MSisco@westerlyccu.com | Visit Us At: www.westerlyccu.com
4979 Tower Hill Rd, Wakefield, RI 02879
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