Good morning,
A few years back, we re-branded our Collections department as "Financial Solutions". The team now is highly skilled at connecting with the members, better understanding the story of why the member might be falling behind, and showing empathy. And the best part is that it's working! Even through all of the deferrals of last year, our members find ways to make payments. Sometimes a member cannot avoid repo/ charge off, but even in those instances our team dedicates energy to exhaust the member's options.
Please let me know if you would like to connect with our Financial Solutions leader. Enjoy your day!
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Kimberly Caldwell
Finance Controller
Sun Community FCU
El Centro CA
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Original Message:
Sent: Jan 14, 2021 07:18 AM
From: Brad Hudson
Subject: Collection Department names
Good Morning CUES land, I recently have attended a collections and bankruptcy training and the speaking first talked about what is your department name? We need to think about how to be member oriented vs credit union oriented. Currently, we call our collections area Asset Recovery.
I am curious what others call their collections departments.
Brad
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Brad Hudson CPS CSE
Director/Operations
University of Kentucky FCU
Lexington KY
859.257.2678
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